Imagine Earns National Recognition for Work on Local Tourism Campaign
NOVA Marketing Firm Wins “Communicator Award of Excellence” for Branding of Steins, Vines & Moonshine Trail
Integrated marketing firm Imagine, Inc. is shining a national spotlight on Northern Virginia, earning an Academy of Interactive and Visual Arts “Communicator Award of Excellence” for its work on the Steins, Vines & Moonshine Trail, a Prince William County Office of Tourism branding project to collectively promote 20 tasting rooms located in the county and the City of Manassas.
Imagine’s contributions to the campaign include marketing strategy, branding and logo design, along with promotional materials such as a trail map, print advertisements, signage and rack cards.
“Imagine immediately understood our vision. Their expertise in campaign strategy, design and messaging is allowing us to build a cohesive brand around the breweries, wineries and distilleries in Prince William and Manassas, putting our region on the map as a tasting room destination. This recognition is well-deserved,” said Ann Marie Maher, Director of Tourism for Visit Prince William, Virginia.
With entries received from across the US and around the world, the Communicator Awards is the largest and most competitive awards program honoring creative excellence for communications professionals.
“Taking an idea from concept into reality—creating a distinct look, feel and voice that will help people discover and engage with a brand—is incredibly rewarding. To then have those efforts be recognized on this level by some of the top professionals in our industry, is truly an honor,” said Imagine CEO & Founder Patrick King.
“We are extremely proud to recognize the work received for the 24th Annual Communicator Awards. This year’s class of entries embodies the ever-evolving marketing and communications industry,” noted Derek Howard, director of the AIVA. “On behalf the Academy members, I’d like to applaud the entrants this season for their dedication to producing outstanding content as they continue to push the envelope of creativity.”
Samples of Imagine’s work on the Steins, Vines & Moonshine Trail can be seen online at bit.ly/ImagineDC. A full list of the 24th Annual Communicator Awards winners is available at communicatorawards.com.