FOR IMMEDIATE RELEASE: April 15, 2026
Media Contact: Katie Knight Phone: 703-225-0439 Email: KKnight@applefcu.org
Fairfax, VA – Apple Federal Credit Union (Apple FCU) announced the launch of FinTastic Funding, a “Shark Tank”-style competition designed to invest $70,000 directly into the growth and community impact of local small businesses. The initiative will award four prizes totaling $70,000 to businesses that best showcase their passion, innovation, and commitment to the community. This prize pool reflects Apple FCU’s celebration of 70 years of service.
FinTastic Funding offers a unique opportunity for entrepreneurs, businesses and nonprofits across Apple FCU’s service area to secure vital capital and elevate their organizations. Small businesses are invited to submit a short application and a 90-second video pitch detailing their vision, community contributions and growth plans.
“We’re thrilled to showcase FinTastic Funding as a way to directly support the vibrant small business community in our region,” said Cynthia McAree, chief marketing officer. “We’re not just looking at business plans. We’re investing in the people behind them, their purpose and potential to make a tangible difference in our communities. This competition is about fueling dreams and fostering local economic prosperity.”
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Competition Details:
Prizes:
· Platinum Prize: $25,000
· Gold Place: $20,000
· Silver Place: $15,000
· Bronze Place: $10,000
Prize funds will be deposited into an Apple FCU business account. Non-members who win will be guided through the process of opening a small business account.
Judging Criteria: A panel of judges will evaluate pitches based on:
· Clear and feasible business plan
· Financial sustainability
· Innovation and growth potential
· Team expertise and passion
· Positive community impact
Finalists will be selected by the judges, and the public will then have the opportunity to participate in an online voting round to help determine the winners.
Eligibility Requirements: To apply, businesses must meet the following criteria (additional conditions apply):
· Established prior to January 1, 2024
· Employ fewer than 100 employees
· Have less than $5 million in annual revenue
Key Dates:
· Applications Open: May 1, 2026
· Applications Close: July 1, 2026, at 11:59:59 p.m. EDT
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How to Apply:
Interested businesses can submit their applications by visiting AppleFCU.org/FinTasticFunding. The application requires a 90-second video pitch, a comprehensive business plan including financial projections and details on the business’s community impact. Apple FCU is seeking businesses that will positively impact Northern Virginia and its communities.
FinTastic Funding is brought to you by Apple FCU Commercial Services, which is dedicated to supporting local organizations through affordable business banking, commercial lending and personalized service.
For more information and to apply starting May 1, please visit AppleFCU.org/FinTasticFunding. Questions can be directed to FinTasticFunding@AppleFCU.org.
Apple FCU invites all eligible small businesses with a bold vision and a compelling story to participate in this exciting opportunity to grow and make a difference.
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About Apple Federal Credit Union
Established in 1956, Apple FCU serves more than 270,000 members with $5.5 billion in assets. As a member-owned financial cooperative, Apple FCU serves a diverse community of school systems and anyone who lives or works in Fairfax, Frederick (VA) and Prince William counties. Apple FCU exists to improve the lives and fulfill the dreams of its members.
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